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Sophie : A Story Of Discovery

Synopsis: 

“Sophie : A Story Of Discovery” began as simply the sixth film in a series of fashion films for our client Somerset Collection, a luxury shopping center in the Detroit suburbs. We had shot in New York, Philadelphia, Montana, New Orleans and Paris. But for this film, I wanted to move beyond just the location and the clothes. I wanted to tell a story. 
The inspiration began with the location: an entire white on white apartment. White floors, walls, furniture and decor. The idea was to create a character that began life in a world without color. A monochromatic Pleasantville of sorts. Then to allow an act to introduce color into the world. 

Because I wanted to include a narrative into our fashion film, I knew I wanted to use a narrator. Someone to tell the story of this young woman. I also knew I wanted a formal set design and with no camera movement. I wanted small actions, graphic composition and vibrant sets. 

When we began to look at the clothes, we originally were looking for spring colors, mostly yellows and greens, but the more we looked, the more it became clear that we should limit ourselves to a single color: Yellow. 

That design helped drive not only the set design, but the story itself. 

Finally, we came to the story, which was roughly outlined, but didn’t really present itself until we had determined the talent, location and wardrobe. As I was writing it, it came to me in rhyming couplets. It was like a fairy tale. The rest took care of itself. 

Well almost. Then we had to find a cat.

 
 

 

Runtime: 
2:40

Subtitles:

Information for the Audience: 

“Sophie : A Story Of Discovery” began as simply the sixth film in a series of fashion films for our client Somerset Collection, a luxury shopping center in the Detroit suburbs. We had shot in New York, Philadelphia, Montana, New Orleans and Paris. But for this film, I wanted to move beyond just the location and the clothes. I wanted to tell a story. 
The inspiration began with the location: an entire white on white apartment. White floors, walls, furniture and decor. The idea was to create a character that began life in a world without color. A monochromatic Pleasantville of sorts. Then to allow an act to introduce color into the world. 

Screenings / Awards: 

Winner Best Art Direction

2016 La Jolla International Fashion Film Festival 

Plus nominated for:
Best Creative Concept
Best Narration

Winner Most Innovative Fashion Film
2016 Chelsea Fashion Film Festival

Winner Best Experimental Film
2016 Miami Short Film Festival

Sophie was accepted as Official Selections in:

La Jolla International Fashion Film Festival
London Fashion Film Festival
Rome International Film Festival
Naples International Film Festival
Miami Short Film Festival
New York International Film Festival

Directed by: 
David Todd McCarty
Writing credits: 
David Todd McCarty
Cast: 
Ajak Deng Dennis Kleinman
Produced by: 
Claudio Kuhn
Cinematography by: 
Jay Feather
Film Editing by: 
David Todd McCarty
Casting by: 
Panzano+Partners, LLC
Art Direction by: 
Matt Duncan
Set Decoration by: 
Alison Hepler
Costume Design by: 
Nadia Rath
Makeup Department: 
Bobby Bujisic
Release Date: 
Saturday, July 16, 2016
Total votes: 1389

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